DCCI’S two and a half minute HDTV TVC for our loyal clients at the Dubai Chamber of Commerce to promote Mohammed Bin Rashid Business Award 2013.100% chroma and 100 & digital except for the talent, of course. Set in a modernistic living space in the near future, our talent interacts with a three dimensional hologram of Dubai . Thanks to maestro Franco Paroni and his steady handed crew. Our Director Aiham Ajib got his shots down pat with that hand held feel on a crazy dolly , pan , pitch and zoom (yes all in one move). A note to our Tracking & Roto department – this job is not for the faint hearted!!